The formula for innovation
- A great fit for corporates, enterprise organizations, and startups
- Adaptable to any type of service, product or business problem
- Improves the decision-making process
- Helps frame complicated to complex business problems
- Optimal use of resources: time, people and effort
- Considers the entire context, both business need, and customer problem
What will you get out of this course?
- 2-day hands-on training on how to:
→ Solve a real customer problem
→ Collaborate with a diverse team
→ Understand and empathize with your user
→ Build a Customer Journey Map
→ Create a storyboard as a group
→ Experience prototyping best practices
→ Compile solutions, build, and test a functional prototype
→ Make sense of customer testing insights
Day 1
- Explore the problem
- Journey Mapping
- Diverge Phase
- Sketch Solutions
Day 2
- Converge Phase
- Storyboards
- Prototypes
- Customer Interviews
