1-day training

Foundation Sprint Training

A 1-day masterclass based on the book Click by Jake Knapp & John Zeratsky. Learn a proven process to align your team around a clear, testable hypothesis—so you can start big projects with confidence, clarity, and buy-in.

A 1-day immersive, in-person training for corporate teams
Facilitation slide decks and minute-by-minute agendas
MIRO Workshop Template
Worksheets & guided notebooks
Top trainers with +10y expertise
What is a FOUNDATION Sprint?

A structured, two-day workshop to align teams at the start of big projects. It helps clarify who the customer is, what problem to solve, and how to stand out from the competition—so you make smart, informed decisions before investing time and resources.

What happens in a Foundation Sprint

Who is this training for?

In large organizations, misalignment, slow decision-making, and unclear priorities can stall even the best ideas. The Foundation Sprint gives corporate teams a structured, repeatable process to align stakeholders, define strategic priorities, and move forward with confidence.

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Product Leaders
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Corporate Innovation Teams
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Design & Agile Teams
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Business & Strategy Teams
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Workshop Facilitators & Coaches
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Startup Founders & Entrepreneurs

+ anyone who needs to align teams, clarify strategic priorities, and make high-impact decisions—fast.

What to expect

Gain months of strategy in just one day

In this 1-day training, you won’t just learn—you’ll apply the Foundation Sprint process to a real challenge of your choice. Whether it’s a product decision, a business strategy, or a market opportunity, you’ll walk through each step using a real-world scenario that matters to you.
Expect hands-on exercises, real-world case studies, and practical tools that you can start using immediately.

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Learn by doing, not just listening
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See real-world examples, not just concepts
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Hands-on, engaging, and actually fun
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Work on your challenge—alone & together
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Expert-led learning
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See what works in the real world
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Master skills in hours, not months
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Go beyond the "Click" book

When to use the
Foundation Sprint

Created by the authors of Click—Jake Knapp and the team behind the original Design Sprint—this structured workshop is designed to eliminate guesswork, align stakeholders, and bring clarity to high-stakes decisions. Use it when you need to:

Start big, strategic initiative – Ensure your team is aligned on goals, priorities, and key assumptions before committing resources.
Launch a new product or service – Identify the right customer, the right problem, and the right positioning before moving into development.
Reposition an existing product – If your current offering isn’t resonating, use the sprint to clarify your unique value proposition and sharpen differentiation.
Bring leadership and teams into alignment – When teams and stakeholders have conflicting views, the Foundation Sprint creates clarity, consensus, and a shared direction.
FOUNDATION Sprint training

Curriculum

What, When, Why Foundation Sprint Workshop

Learn the key principles of the Foundation Sprint—what it is, why it matters, and when to use it. Discover best scenarios for running sprints and common pitfalls to avoid.

  • Foundation Sprint Introduction
  • Foundation Sprint Use-Cases

Aligning on the Basics

Establish a shared understanding of the key elements shaping your project’s direction.

  • Defining the customer
  • Clarifying the core problem
  • Identifying team & company strengths
  • Understanding alternatives & competitord

Establish diferentiators

Identify what makes your solution stand out and set guiding principles for decision-making.

  • Identifying competitive advantages
  • Establishing key principles
  • Crafting the Mini-Manifesto

Choosing an approach

Explore and compare multiple solutions before committing to a single direction.

  • Creating One-Page Summaries
  • Running the "Magic Lenses" test
  • Comparing strengths & weaknesses

Crafting your Founding Hypothesis

Distill everything into a clear, testable hypothesis that guides your next steps.

  • Structuring your hypothesis
  • Defining next steps
Need more info? Let's chat!
meet your trainer

John Vetan

Co-founder | Trainer | Expert

“I help teams move from uncertainty to clarity. As co-founder of Design Sprint Academy, I’ve worked with global brands like eBay, SAP, Amazon, Adidas, Red Bull, and Roche—helping them make smarter product and business decisions faster. My expertise? Teaching teams how to align, define the right problem, and validate ideas before they waste time and resources.”

Before the Foundation Sprint, our team was stuck in endless debates—we couldn’t agree on what problem to solve, and everyone had a different opinion on what mattered most. Foundation Sprint simplified our decisions—it’s like strategic clarity delivered in just one day.
INNOVATION MANAGER @ ORACLE
Behind the Scenes: Corporate Training with Big Brands
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Limited availability

Every day spent debating who your customer is or what problem to solve is time wasted. The Foundation Sprint gives your team a proven, structured process to align, cut through assumptions, and make smart, confident decisions—fast.

If you’re planning a major initiative, now is the time to set your team up for success.

Book a call today
Design Sprint Hackathon